Hometown Heroes

Join us as we head to Hayward Wisconsin to celebrate our next SCHEELS Hometown Hero, Larry Mann! Larry is a Vietnam Veteran, Fly Fisherman and the Founder/Former owner of Hayward […]

We traveled to Seward, Nebraska to the Nebraksa National Guard Museum to honor and highlight our next SCHEELS Hometown Hero, Gerald Meyer!

Marine Veteran, Sheriff Deputy, School Resource Officer, Tac-Med Instructor, Community leader…Just a few of the names that describe our NEXT Omaha Scheels Hometown Hero, Tony Ramaeker!

Introducing our April Scheels Hometown Hero, Jason Mitchell! Seven years ago, Jason had an instrumental hand in creating the American Heroes Outdoors that we are so proud of today. An […]

Vince Reynolds is a multiple deployed Marine Veteran who chose to re-enlist after 9/11. He is a Volunteer firefighter for the town of Hayfield, Mn. He has been instrumental in […]

Adam Walker is a 2X deployed Soldier and is set to deploy to Kuwait in 1 month. He is a volunteer Fire Fighter for the Frazee Fire Department. A Husband, […]